Chen, Yunqing

PhD student, Year 4

Contact
Department of Marketing

chenyunqing@baf.cuhk.edu.hk

Research Interest

Consumer behaviour

  • Publications & Working Papers
    • Yunqing Chen and Leilei Gao (Working), “Identifiable Donor Effect”.
    • Yunqing Chen and Leilei Gao (Working), “Affact and Long-term Goal Initiation”.
    • Yunqing Chen and Robert S. Wyer (2016), “Effects of Smiling Expression on Status Perception and Product Evaluation”.
  • Conference Presentations
    • Yunqing Chen and Robert S. Wyer (2016), “Effects of Smiling Expression on Status Perception and Product Evaluation,” Presented at the ACR North American Conference, Germany.
  • Awards & Honours
    • CUHK Golden Jubilee PGD Scholarship, The Chinese University of Hong Kong, 2016
  • Teaching Experience
    • Teaching Assistant, Integrated Marketing Communications and Strategic Brand Management

Ready to Kick Start Your Research Journey?

Contact us to arrange a 1-1 chat with an Admission Officer to find out more about CUHK MPhil-PhD Programme.